InfluenceMap Score
Performance Band
Organisation Score
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Vienna, Austria
Official Web Site:

Climate Lobbying Overview: Verbund is strategically engaged on various climate change policy streams with predominantly positive lobbying positions, for example strongly engaging with the EU’s Climate Law, 2030 GHG emission reduction target, and advocating for a minimum CO2 price within the EU’s Emissions Trading Scheme (ETS).

Top-line Messaging on Climate Policy: The company's top-line messaging on climate policy is strongly positive. Verbund stated support for the EU Green Deal, and climate neutrality targets in the EU and Austria in its Climate Report, published in September 2020. In the same report, the organization also stated support for the Paris Agreement. In a July 2021 Vienna Online article, company CEO Michael Strugl stated support for the EU’s Fit for 55 legislative climate package, whilst calling for more synergies between the package’s policies. In its 2020 Climate Report, Verbund appeared to advocate for ambitious climate action through effective instruments, including calls for a strong carbon price across all sectors.

Engagement with Climate-Related Regulations: Verbund has strongly supported the EU ETS, and has on several occasions advocated for reforms to increase its effectiveness. In its February 2021 Consultation Response on the EU ETS, the company appeared to support reforms to increase the ambition of the scheme’s emission reductions, while calling for free allocations for industry to be replaced with auctioned allocations. In its 2020 Climate Report, the organization also seemed to suggest the inclusion of a minimum rising CO2 price in the EU ETS, as well carbon pricing schemes for all sectors of the economy, including transport and buildings. Verbund also appeared to support the EU’s Carbon Border Adjustment Mechanism, and advocated for it to replace the current carbon leakage framework including free allocations under the EU ETS, in a 2021 consultation response.

In a 2020 consultation response, Verbund supported higher ambition for the EU’s Energy Efficiency Directive to increase efficiency targets to 35% by 2030. The organization has stated support for the revision of the EU’s Renewable Energy Directive, and indicated that the 2030 target should be increased to “at least 40%” in a 2021 consultation response. As well as this, Verbund stated support for Austria’s 2030 100% renewable energy target in its 2020 Climate Report. The company has supported increasing the EU’s 2030 GHG emission reduction target to at least 55% on several occasions, and in a 2020 consultation response called for a 2040 GHG emission reduction target to ensure climate neutrality is met.

Positioning on Energy Transition: Verbund is supportive of the decarbonization of the economy, in particular the development of green hydrogen in the energy mix. In a 2020 consultation response, the company supported the revision to the EU’s Energy Taxation Directive to align it with other EU climate objectives. This support included ensuring that aviation and maritime fossil-based were taxed, whilst providing preferential treatment to electric vehicles and other renewable transport fuels. Former Verbund CEO Wolfgang Anzengruber suggested that “coal-fired power generation in Austria is history” in a April 2020 press release, and supported the role of renewable energy in the future energy mix.

Verbund has repeatedly supported the development of green hydrogen, stating in its 2020 Climate Report that the renewable technology has the potential to replace hydrogen produced from fossil gas. A November 2020 press release also suggested support for green hydrogen to replace fossil fuels in hard-abate-sectors, and appeared to advocate for the technology to play an important role in the energy mix. Verbund’s position on fossil gas in the energy mix appears to be mixed, as the company stated in a 2020 consultation response it sees a role for fossil gas as a transition fuel, but advocated that fossil gas infrastructure lock-in should be avoided in a decarbonization energy pathway.

Industry Association Governance: Verbund publicly discloses a limited list of industry association memberships, however it does not comment on how the company is attempting to influence these groups, nor has it published a full audit disclosure of its industry links. The company has links to trade associations positively engaged on climate policy, including Eurelectric and SolarPower Europe.

Strength of Relationship

How to Read our Relationship Score Map

In this section, we depict graphically the relationships the corporation has with trade associations, federations, advocacy groups and other third parties who may be acting on their behalf to influence climate change policy. Each of the columns above represents one relationship the corporation appears to have with such a third party. In these columns, the top, dark section represents the strength of the relationship the corporation has with the influencer. For example if a corporation's senior executive also held a key role in the trade association, we would deem this to be a strong relationship and it would be on the far left of the chart above, with the weaker ones to the right. Click on these grey shaded upper sections for details of these relationships. The middle section contains a link to the organization score details of the influencer concerned, so you can see the details of its climate change policy influence. Click on the middle sections for for details of the trade associations. The lower section contains the organization score of that influencer, the lower the more negatively it is influencing climate policy.